Consumer and Creativity at Heart
At IFF, we believe in a holistic approach to scent design, anchored in consumer aspirations, driven by the expertise of our people and enriched by our collaboration culture.
Our scent innovation applies state-of-the-art scientific enablers of creation and performance while embracing a mindful approach to scent design, and is powered by the creativity and passion of our talents.
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1 in 5products in consumers’ homes are scented with IFF fragrances
Leader in the Science of Scent Performance
Science of Performance
Science of Performance
Beyond fragrance character, scent performance has the amazing power to boost consumer liking and enhance consumer perception of superior efficacy.
From amplifying in-use moments through fragrance bursts, long-lasting intensity, or malodor control, the opportunities to strengthen scent performance are vast.
Armed with an unrivaled palette of technologies and ingredients, our creators reinvent the role of scent through artistry fueled by science-based solutions for optimum performance.
METASLEEP™
From high paced lifestyles to stress and anxiety, many factors contribute to lack of sleep quality, which results in difficulty falling asleep, waking up during the night, waking up tired, or feeling tired throughout the day.
IFF partnered with SleepScore Labs™ to introduce a novel way to improve sleep and pioneer scent solutions with scientifically proven sleep benefits that drive differentiation in the marketplace.
Through biometric, in-context sleep measurement and best-in-class technology & methodologies, our METASLEEP™ Scent Solutions can support a range of claim opportunities to address issues related to sleep concerns throughout the various stages of the sleep cycle.
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4 Billionpeople woke up tired this morning
